Executive Chairman & CEO
A Brand New Leadership Architecture to reflect long-term vision and foresight to future-proof PropNex in an evolving landscape.
The largest movement in strengthening PropNex’s leadership team – a line-up of senior appointments announced on 23 August 2023. Kelvin Fong (former ED) stepped up as Deputy CEO while Eddie Lim (former SVP) was promoted to Chief Agency Officer. PropNex’s co-founder, Ismail Gafoor, continues to provide strategic leadership and has overall executive responsibility for the PropNex’s business as Executive Chairman and CEO.
Five outstanding team leaders who stood out in their contributions to PropNex, also rose up the ranks as the up and coming Agency Vice President (AVP). With the experience management bench with a synergistic mindset, the newly bolstered leadership team will bring more wisdom, flexibility and nimbleness to help PropNex stay ahead of the curve and ensure that all strategies are executed well and in good time.
Deputy Chief Executive Officer
Mr Kelvin Fong, who brings with him more than two decades of real estate sales and team building experience, joined PropNex in 2002 and worked his way up to become an Executive Director of the listed company in 2018. He has a proven track record for driving operational efficiency, rejuvenating the sales teams, innovating products, and enhancing service levels across the organisation. Known to be an inspiring leader, he also spearheads the sales and leadership training programmes including curating the signature PropNex bootcamp that empowers over 2,000 salespersons annually alongside other team leaders.
In his new role as Deputy CEO, Mr Kelvin Fong will lead PropNex’s Singapore agency, operations and strategies alongside Mr Ismail Gafoor, and oversee its training development curriculum. He will also work closely with Mr Michael Koh, the Group’s newly promoted Chief Technology Officer, to accelerate the roll-out of its IT and digitalisation strategies, a key imperative given the emergence of disruptive prop-tech today.
Chief Agency Officer
Mr Eddie Lim, who has been with PropNex since 2013, brings with him over 12 years of real estate experience. As CAO, he will work closely with Mr Kelvin Fong and other team leaders to set out strategic plans to improve the scale, productivity and efficiency of the sales teams at PropNex. He will also oversee capabilities building and career development of the team leaders.
Team Leader, Project Chief, International Project Leader and Outstanding Real Estate Salesperson. Having been in PropNex since year 2005, Cijay is a well-loved Team Leader who takes ownership and feels free to share new ideas to innovate and improve. Cijay was recognized in 2020 for the meritorious awards. This award truly recognizes top leaders who have gone the extra mile, impacted others and contributed extensively to the company as his sales team
Renowned for being a young dynamic salesperson leader amasses more than 70k followers on tiktok, and more than 10k followers both on Instagram and Face-book, reaching out to the masses with creative content and personal branding.
Marcus is also a well-respected Team Leader and contributed extensively in helping CCR, RCR and OCR projects emerging Champions in terms of sales against other Joint Marketing Agencies
Bobby has provided outstanding and selfless contributions to PropNex in his various capacities over the years. He is an outstanding Team Leader, Project Chief, Bootcamp Senior Training Facilitator, Motivational Trainer. Having been in PropNex for 19 years, he also made immeasurable contributions to the company. His meritorious award was given in 2020 and we are so happy for him and the team
Having being in PropNex for more than 12 years, Ken Ng is truly a selfless leader and have been steadfast in his immense contributions to the company.
His significant contribution in rebranding and positioning PropNex by leading the design of the best-selling PropNex Friends T-shirt, Achievers’ & Millionaire jackets and new trophies for PropNex’s company awards. They were all trend setting with new modern, trendy feel. For his contributions, Ken was awarded the Meritorious Award in 2022 at the PropNex Annual Convention.
Benjamin has provided outstanding and selfless contributions to PropNex in his various capacities over the years. Benjamin as a Project Chief of multiple projects had set very high standards in helping PropNex being recognised as a leading agency in the primary new launch segment. Thanks to his vast contribution and dedication over the past 15 years with PropNex
Benjamin was highly regarded and thus the Meritorious Award in 2019
Team Leader, Project Chief, International Project Leader and Outstanding Real Estate Salesperson. Having been in PropNex since year 2005, Cijay is a well-loved Team Leader who takes ownership and feels free to share new ideas to innovate and improve.
Cijay was recognized in 2020 for the meritorious awards. This award truly recognizes top leaders who have gone the extra mile, impacted others and contributed extensively to the company as his sales team