A BRAND NEW LEADERSHIP ARCHITECTURE TO REFLECT LONG -TERM VISION AND FORESIGHT TO FUTURE-PROOF PROPNEX IN AN EVOLVING LANDSCAPE
ISMAIL GAFOOR
Executive Chairman & CEO
A Brand New Leadership Architecture to reflect long-term vision and foresight to future-proof PropNex in an evolving landscape.
The largest movement in strengthening PropNex’s leadership team – a line-up of senior appointments announced on 23 August 2023. Kelvin Fong (former ED) stepped up as Deputy CEO while Eddie Lim (former SVP) was promoted to Chief Agency Officer. PropNex’s co-founder, Ismail Gafoor, continues to provide strategic leadership and has overall executive responsibility for the PropNex’s business as Executive Chairman and CEO.
Five outstanding team leaders who stood out in their contributions to PropNex, also rose up the ranks as the up and coming Agency Vice President (AVP). With the experience management bench with a synergistic mindset, the newly bolstered leadership team will bring more wisdom, flexibility and nimbleness to help PropNex stay ahead of the curve and ensure that all strategies are executed well and in good time.
KELVIN FONG
Deputy Chief Executive Officer
Mr Kelvin Fong, who brings with him more than two decades of real estate sales and team building experience, joined PropNex in 2002 and worked his way up to become an Executive Director of the listed company in 2018. He has a proven track record for driving operational efficiency, rejuvenating the sales teams, innovating products, and enhancing service levels across the organisation. Known to be an inspiring leader, he also spearheads the sales and leadership training programmes including curating the signature PropNex bootcamp that empowers over 2,000 salespersons annually alongside other team leaders.
In his new role as Deputy CEO, Mr Kelvin Fong will lead PropNex’s Singapore agency, operations and strategies alongside Mr Ismail Gafoor, and oversee its training development curriculum. He will also work closely with Mr Michael Koh, the Group’s newly promoted Chief Technology Officer, to accelerate the roll-out of its IT and digitalisation strategies, a key imperative given the emergence of disruptive prop-tech today.
EDDIE LIM
Chief Agency Officer
Mr Eddie Lim, who has been with PropNex since 2013, brings with him over 12 years of real estate experience. As CAO, he will work closely with Mr Kelvin Fong and other team leaders to set out strategic plans to improve the scale, productivity and efficiency of the sales teams at PropNex. He will also oversee capabilities building and career development of the team leaders.
